Mobile best practices

Here’s a roundup of mobile best practices content from my time at Airship, a customer engagement platform with a heritage in mobile.

Presentations

• Mobile Notification Best Practices: the 101 level overview of what you need to know.

• 14 Types of Push Notifications You Should Be Sending: my strategy webinar presentation made into a beautiful lead gen piece by Airship’s marketing team.

• Building a Mobile Content Plan That Converts: a content planning framework and strategy for ongoing customer experience messaging, with editor Leslie McCollom.

Webinars

• How Mobile and Digital Are Reshaping Travel, with WBR Research

• Good vs. Great Mobile Engagement: Getting the Opt-in, with frequent collaborator Neel Banerjee